Cristiano Ronaldo, cover boy of the latest edition of GQ, can be seen in the video above simultaneously engaging in all of his great loves in life: playing with a soccer ball, wearing as little clothing as possible, shilling for a product, and having all of it recorded by the loving eye of the camera.

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But hey, if RonaldoBrand undies allow such a wide range of motion without having to worry about riding up or unfortunate openings, maybe they are worth their price, after all.