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Those old enough to remember the launch of Sports Illustrated For Kids know what fun is in store for America with ESPN's newest venture, ESPN Rise. It's ESPN's attempt to go after the high school demographic with content — including a magazine, programming events and even a presence on SportsCenter — aimed at 12- to 17-year-olds. Can't wait! Trey Wingo: "This one time, at band camp ..." More »
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