It’s not the thought that counts; it’s the thought plus some small-denomination greenbacks. Boulder-based Roll Recovery (they make those rolling muscle massagers) really dig runners, and running. On February 5, the small company announced they would reimburse all Olympic Marathon Trials qualifiers the $30 entry fee USA Track and Field charges to participate in this coming Saturday’s race, held in Los Angeles.
That would be the race that 168 men and 202 women qualified for by running a marathon or half-marathon within USATF’s stiff time standards, the one that USATF subsequently invited them to attend. But USATF being USATF, it’s sort of a BYOB event. These runners, the best marathoners in the country—most of them working stiffs—trained for several years with no support, met the time standard, paid their way to Los Angeles, ponied up for a hotel (USATF worked a sweet $300/night “discounted rate” at the downtown JW Marriott), oh and re-upped their USATF membership—that’s $30. All those hoops jumped through and boxes checked, and what’s this? Not so fast, hamburger—that’ll be $30 entry into the race you worked so hard to qualify for. Make check payable to USATF. With support like that, runners almost don’t need a kick in the teeth.