Nike

nike

LeBron's New Shoes Are Apparently an Aphrodisiac

So, Nike has released the latest ad for LeBron James's line of shoes, and it features Nicole Scherzinger from the Pussy Cat Dolls. If you're the kind of person who has always longed for a hoops-based soft core porn movie, today's your lucky day, partner. More »

5:30 PM on Sun Nov 2 2008
By Marcel Mutoni
10,564 views, 12 comments

Latest by ceedat: This is too funny. Lebron refuses to let me hate him. *Nicole Sherzinger comment* more »

DUAN!

Nike's Still Trying To Figure Out How Best To Infiltrate The Womanly Athlete

The Overlords of The Swoosh otherwise known as Nike are rolling out a new slogan geared toward European women called "Here I Am" and it's got our buddy Moe over at Gawker all frothy and ready to break stuff. (Doesn't take much. The gal's feisty.) More »

6:45 PM on Thu Sep 11 2008
By DAULERIO
17,420 views, 577 comments

Most discussed Jerkwheat: Hey - you folks remember when we were having fun and making fun of sports and pop culture and whatnot? more »

duan

Why Does That Chinese Tattoo Look Like a Bar Code?

We don't want to throw a cold bucket of confetti on the proceedings late tonight, but could it be that all of the perceived new focus by USA Basketball and its players on preparation and presenting a warm face to the public has an awful lot to do with the 1.3 billion consumers the shoe companies (and others) want to reach in China during these Games? (Not that we would suggest corporate interests influence national sporting efforts. Sorry, Liu Xiang.) More »

7:30 PM on Sat Aug 23 2008
By Tuffy
9,823 views, 575 comments

Latest by Thatjusthappened: @Where is Ron Mercer!!: Not so much...USA winning in what turned out to be a good game. A win like more »

basketball

Nike Bows To Pressure From Screeching Morons and Pulls Dunk Ads

According to the Wall Street Journal, Nike acted because the new Hyperdunk ads were deemed by some to be offensive to blacks and gays. Which is, in two words, patently absurd. It also raises an interesting question: why can't a sports company just say that their ads are meant for non-idiots? More »

3:30 PM on Mon Jul 28 2008
By Clay Travis
12,108 views, 79 comments

Latest by ImAManImForty: @supermike5alive: - 1? Your hypothesis is now invalidated. more »

mlk day

Remembering MLK, Now Owned By Nike

As we, like a lot of you we suspect, spend the Martin Luther King holiday, you know, working, we remind of the sports tie-in to MLK's famous "I Have A Dream" speech. More »

5:10 PM on Mon Jan 21 2008
By Leitch
6,527 views, 38 comments

nike

Nike Targets Next Great Growth Industry

Pictured is Wes Studi, the infamous "naked Indian" from The Doors. He couldn't be bothered to wear pants; now we're expecting him to have his own specialized shoes? Nike is counting on it. More »

4:10 PM on Wed Sep 26 2007
By Leitch
5,582 views, 65 comments

ron mexico

Your Feet Love Animals A Little More Today

This is the Zoom Vick V. You can probably count on it being the sneaker equivalent of Enron Field, because Nike — SHOCKINGLY! — just postponed its launch. More »

4:30 PM on Thu Jul 19 2007
By Leitch
5,971 views, 85 comments

sizzling bacon action, baby!

Corporate Advertising: The Glue That Holds Our Fragile Republic Together

OK, can we look past the fact, just for a moment, that the advertising firm of Wieden & Kennedy abused a beloved Beatles tune in one of their ads, and that their main client uses preteen Vietnamese sweatshop workers to make tennis shorts? It's their birthday; can't we just focus on the good times? The Portland, Ore.-based company, a real rags-to-riches story if there ever was one, is celebrating its 25th anniversary this year. Back in the day, when their only client was a fledgling shoe company called Nike, Dan Wieden and Dave Kennedy conducted their business on a pay phone which was down the hall from their small office. Today, in addition to the groundbreaking "Just Do It" and "Bo Knows" Nike ad campaigns, W&K also counts the ESPN This Is SportsCenter TV spots among its successes. Last year, W&K had more than $1.4 billion in revenues. More »

1:30 PM on Tue Jun 12 2007
By rickchand
2,654 views, 41 comments

Latest by What Would Kornheiser Do?: Yo' momma's so fat.... more »

nike

It's LeBron Night In Bristol

As mentioned by The New York Times yesterday, Nike is trying all kinds of new ways to promote the new LeBron James shoe. The most unique way is their sponsorship of "SportsCenter" tonight: The 6 p.m. show will be sponsored entirely by Nike and the LeBron shoe. We don't know if that means all the commercials will be by Nike, or if they're just gonna run a little Nike logo in the corner and have no commercials at all, but it is, as far as ESPN and Nike go, unprecedented. More »

3:30 PM on Wed Nov 1 2006
By Leitch
1,195 views, 64 comments

Latest by lorne bialystok: I always thought Tiger should just have the Nike logo tattoed to his forehead, but that pic is even better. It's more »

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