Minor League Hockey Team Buries Owner, GM Alive To Sell Season Tickets

Last year, the Arizona Sundogs—the Central Hockey League affiliate of the Phoenix Coyotes—put their co-owner, GM, captain, and marketing director in a scissor lift until they sold 300 season tickets. (It took six grueling days, but they did it.) The Sundogs have another stunt this year, but this time, people are being… » 6/18/14 10:30pm 6/18/14 10:30pm

When Minor League Hockey Promotions Go Wrong

On Sunday, an Arizona minor league hockey team's owner, GM, captain, and marketing director perched themselves atop a scissor lift. They would not come down, they declared, until the team sold 300 season tickets. It has been 94 hours. The team has not sold 300 season tickets. They are still up there. Please send help. » 4/25/13 1:07pm 4/25/13 1:07pm