As fun as it is to watch anonymous featherweights mash each other’s faces, the UFC only works when it has stars to sell the public. Brock Lesnar sold pay-per-views. So did Georges St-Pierre and Anderson Silva. Fighters’ peaks are short, since their trade involves repeated blunt-force trauma, but as long as the UFC…
Tim Tebow isn’t a major-league ballplayer, and he isn’t a pro ballplayer in any but the barest, most literal sense. Certainly, if he weren’t famous for playing football and for not having been aborted, no one anywhere would pay him money to play baseball. Look at this shit!
Arian Foster is partnering with a company called Fantex Holdings to offer you, the grotesque fan, a chance to buy a minority stake in his future earnings. It's a not-all-that-shocking-but-come-on-still-what-the-hell kind of deal. But it's also kind of bullshit.