Heart of Blandness: A Walking Tour of Silicon Valley

Walking is the only pleasant form of traveling by land. You need no special equipment, training, money, e-tickets, antidepressants, or Twitter followers. Whatever clothes you're wearing will do fine; a hat and shoes are optional. When I've got a few days to spend somewhere, I spend them walking around. So I spent a few … » 2/28/14 5:44pm 2/28/14 5:44pm

Who Was America Rooting For Last Night?

As it's done for the every round of the playoffs, Facebook put together a map showing where each Super Bowl team had more Facebook fans (above). The Broncos—an older, more centralized team with two NFL championships—had more national support, while Seahawks fandom was mostly contained to the Pacific Northwest. » 2/03/14 2:57pm 2/03/14 2:57pm

Facebook Data Show Just How Much Football Games Depress You

Whenever Facebook rolls out a new broad survey of its data, like a map of NFL fandom, the instinct is usually to jump right to the counterintuitive bits—Why would there be a pocket of Saints fans in the heart of Texas?—and then sussing out an answer. But here, with a look at how positive and negative words are used in… » 1/30/14 2:00pm 1/30/14 2:00pm

Robert Griffin III Has Had It With Fans Complaining About Dumb Things

The Skins QB has stayed largely silent since the end of the season—he's been around long enough to know that after a 3-13 season, you can't win no matter what you say. But on Friday he made a lengthy post on Facebook. On the face of it, it's a response to one stupid person complaining about the arm sleeve he wears. But … » 1/13/14 4:05pm 1/13/14 4:05pm

Facebook Map: The Manchester United States Of America

Champions League action resumes today, but who is America rooting for? The map above, using data provided by Facebook, shows which of the qualifying teams have the most "likes," by state. While Americans like to make fun of all the people overseas who randomly wear Yankees caps, it's a clean sweep in the U.S. for… » 10/22/13 1:50pm 10/22/13 1:50pm

Facebook Data Now Give Us The Best Map Of College Football Fandom

Taking off from its outstanding NFL and college basketball maps, Facebook has compiled county-by-county data on which Top 25 college football teams have the most "likes" across the nation (click here for a larger image). With the usual caveat that many of the counties shown here have very few people, here are some… » 8/30/13 9:57am 8/30/13 9:57am

Your Ad Here

Late last week, Facebook announced that it would be reworking the set of various formats it offers to advertisers, to "simplify" its ad offerings. Among the changes, Ad Age reported, will be the end of a product called "sponsored stories" (although a Facebook executive said the stories would survive "as an idea"). Wired » 6/11/13 1:01pm 6/11/13 1:01pm

Dukies, Single People, And Women: Data Show Who Sucks At Picking…

In a feel-good "enormous corporations share user-data" story, Facebook and Yahoo have joined forces to give us a rare look into the demographics that drive March Madness picks. Drawing on data from the 60,000 users who used Facebook to login to Yahoo's College Tournament Pick 'Em, Michael Bailey (creator of Facebook's » 4/05/13 4:35pm 4/05/13 4:35pm

Facebook Data Give Us The Best Fandom Map of the NCAA Tournament

In January, Facebook dipped into its user data and put together the greatest NFL fan map we'd ever seen. Now they've done it again, mapping out county-by-county Facebook likes for the 68 teams participating in this year's March Madness. Michael Bailey broke down the data by conference, tournament region, seed, and… » 3/20/13 1:50pm 3/20/13 1:50pm

Tigers Woods And Lindsey Vonn Are Facebook Official

The high school cafeteria jock table nearly flipped over in pent-up anticipation today, when Tiger Woods and Lindsey Vonn—sports' 218th-hottest couple—made their relationship Facebook official. » 3/18/13 1:30pm 3/18/13 1:30pm

How'd Those Fans Get There? A Deeper Dive Into The Facebook NFL Fandom…

After weeks of us awkwardly guessing who wanted to watch which NFL games, Facebook finally used its terrifying trove of user data and made the map that no one else could. In our original post, we pointed out some of the more surprising fan pockets, but the data deserve a deeper dive.
» 2/11/13 8:45am 2/11/13 8:45am