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GM's Hilariously Awkward History Of Failing At Sports Sponsorships

After cringing through GM "spokesman" Rikk Wilde's laughably bad — yet surprisingly endearing — World Series presentation, then watching the company turn it into a great ad campaign, we thought "Ok, maybe they know what they're doing." Closer examination confirms... maybe not. » 2/16/15 3:32pm 2/16/15 3:32pm

ESPN Spokesman Comments On ESPN Spokesman's No-Comment On ESPN's Big 12 TV Deal

This morning, the Big 12 Conference officially announced a 13-year media deal shared between ABC/ESPN and Fox. But the news had already been reported earlier, yesterday afternoon, by ESPN.com college football reporter Brett McMurphy. That meant, given ESPN's attempts to keep its programming and editorial departments… » 9/07/12 11:50am 9/07/12 11:50am

How Women Throw Themselves At Pro Athletes (And Vice Versa): A Publicist Explains

I'm a publicist, and I've worked with high-profile athletes for nearly 15 years. Olympic gold medalists, NFL All-Pros and Super Bowl champions, MLB All-Stars and World Series champions, even an NBA player on a championship team once. I'm not really a nightlife guy, but there are times when I need to accompany clients… » 6/08/12 2:59pm 6/08/12 2:59pm

Nomar Garciaparra Tried To Convince Astronauts The Moon Landing Was Fake, And Other Stories From Six Years In Red Sox PR

Go read Doug Bailey's piece in Boston magazine, because any time a media strategist for one of the most media-dysfunctional franchises in sports starts telling tales out of school, it's well worth your time. Especially when Bailey's former employer is reportedly furious about it. » 1/04/12 3:30pm 1/04/12 3:30pm

Deadspin Presents An Interpretive Rendering Of Cal Ripken Jr.'s Young Adult Book

We received an email from Cal Ripken Jr.'s publicity team at Random House, which will release his three-CD audiobook, HOTHEAD, next Tuesday. HOTHEAD (the caps are apparently intentional) is about a Babe Ruth League shortstop named Connor Sullivan and is "loosely based on challenges Ripken himself faced as a young… » 3/02/11 4:20pm 3/02/11 4:20pm