Northwestern's Very Literal "Wounded Warrior" Unis Have Blood Spatters

Northwestern will be wearing these very special uniforms against Michigan on Nov. 16. Having been beaten down by the ubiquity of one-off unis, it's hard to get upset about the asymmetrical patriotic mishmash. It's even tough to muster up outrage over the fact that just 10 percent of proceeds from jerseys sold will… » 11/04/13 1:57pm 11/04/13 1:57pm

Leaked Memo: How Texas Tech Could Craft The Image Of Its New Coach And…

A tipster sends along the following email, which was originally sent from Stephen Spiegelberg, a Texas Tech alum and proprietor of Lubbock clothing store Chrome, to Joe Parker, the deputy athletics director at Texas Tech. According to the tipster, the message was bcc'd to a few of Texas Tech's regents. The email seems… » 3/04/13 1:44pm 3/04/13 1:44pm

We've Given Maryland Football's Dramatic "Pride" Video An Earthquake…

Before the season opener against Miami on Monday night, the Terps aired a promotional "Maryland Pride" video to fire up the home crowd and to display the Under Armour logo as many times as possible. The original included the Ravens' Torrey Smith—but not the part where he bolted for safer ground when the earthquake… » 9/07/11 11:25am 9/07/11 11:25am

Maryland Football Players Will Dress In Whatever Clown Suit Under…

These new uniforms are the work of Under Armour. In their combinatoric ugliness, they are seemingly modeled on Nike's gear for Oregon, which is to say the uniforms are there to turn a bunch of under-compensated college kids into dress-up dollies modeling whatever hideous new breathable wear the company is rolling out,… » 8/23/11 5:15pm 8/23/11 5:15pm

Dumb Corporate Beef Becomes Dumb Kobe Bryant-Brandon Jennings Beef

Under Armour has unleashed a new marketing campaign based around the idea that they're a "Change Agent" in the world of sports gear. The company even released a spoken-word promotional video that includes the sentence "Welcome to the revolution." It does a good job of subliminally positioning Under Armour as the… » 8/17/11 7:45pm 8/17/11 7:45pm