On The Super Bowl Party Boat With Cam Newton And Endless Free Beer

There was a plastic tent in front of the aircraft carrier and a man in a black sport coat was shouting—with great authority—at a group of media people waiting to get inside the Madden Bowl party and out of the cold. A generator had just blown inside the tent, which was already filled to capacity to cover celebrity… » 1/31/14 2:47pm 1/31/14 2:47pm

Can Dirtbags, Pretty Ladies, And Twitter Save Horse Racing?

If you're like the average American, your experience of major horse races centers on one: the Kentucky Derby. Perhaps you know a bit more about the sport and follow the Preakness and the Belmont as well, putting a bit of money down in the same spirit in which you'd pick a bracket and talking up Triple Crown winners… » 11/01/13 3:25pm 11/01/13 3:25pm

The Deadspin Twitter -100*: The 73 Worst Accounts In Sports

Last week, SI.com published its third annual Twitter 100, a list of the Twitter feeds that Sports Illustrated staffers purportedly consider "essential to your daily routine for finding news, information and entertainment from the sports world." » 10/04/13 1:20pm 10/04/13 1:20pm

Texas Tech Coach Kliff Kingsbury's Hashtag Game Is So On Point

Kliff Kingsbury continues to be the swaggiest swag bro to ever coach Division I college football. When he's not swaggin' all around the practice field with his players, he's leaving them cheeky notes with valuable fitness tips. Also, hashtags. » 5/08/13 2:10pm 5/08/13 2:10pm

Video: Texas Tech Coach Kliff Kingsbury's Swag Cannot Be Contained

When we last checked in with the Texas Tech football program, we were giggling like school children at this farcical email, sent from a booster to the school's deputy athletic director. Recall: the email was all about how to craft new head coach Kliff Kingsbury's image into one that would vault him onto the "Hollywood… » 3/29/13 10:40am 3/29/13 10:40am

Leaked Memo: How Texas Tech Could Craft The Image Of Its New Coach And …

A tipster sends along the following email, which was originally sent from Stephen Spiegelberg, a Texas Tech alum and proprietor of Lubbock clothing store Chrome, to Joe Parker, the deputy athletics director at Texas Tech. According to the tipster, the message was bcc'd to a few of Texas Tech's regents. The email seems… » 3/04/13 1:44pm 3/04/13 1:44pm

Game Of Thrones House Sigils, As Re-Imagined By A Nike Designer

Darrin Crescenzi is a Portland-based graphic designer, and something of a go-to guy for Nike. He's responsible for, among other things, the Team USA Olympic jerseys, Nike's Livestrong campaign, and various logos and brandmarks going back half a decade. These are all corporate things that are hard for anyone who's not a … » 9/07/12 2:45pm 9/07/12 2:45pm

Backward Nike Swooshes On NFL Uniforms: Wrong Or Stupid?

The preseason Jets-Bengals game was on in the bar Friday night, and while the endless five-yard outs thrown by the dynamic Jets offense made it feel as if we could have been watching anytime, there was one new glaring difference: the Nike logos on the uniform sleeves. They jumped out all the more because half the time, … » 8/13/12 4:37pm 8/13/12 4:37pm

Olympics Protect Their Sponsors By Covering Up Some White Seats At Old …

Old Trafford, home of Manchester United, has been hosting some of the preliminary matches in Olympic soccer. That means the "Brand Exclusion Zone"—the desolate no-man's-land where only official sponsor's logos and products are allowed, and all others are physically barred—isn't limited to East London. » 7/30/12 2:10pm 7/30/12 2:10pm