In what will probably go down as the most effective marketing ploy directed solely at white people since the invention of gourmet mayonnaise, the Indiana Pacers have announced that the team will wear Hickory High jerseys—the very same worn by the fictional high school basketball team in the movie Hoosiers—during a select number of games this year.
The team released some promo pictures along with the announcement.
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The thing about Hoosiers is that it’s a dopey movie and it sucks ;)