sneakers Page 1 - Sports News, Headlines & Highlights

These are the worst NBA player custom sneakers
An NBA player’s signature shoe is the ultimate signifier of their brand. These kicks reflect and refract the personality and power of those who wear them. Since Michael Jordan signed with Nike in 1984, the shoe skyrocketed from casual mediocrity into a phenomenon all its own. Almost every major bask...

Reebok is looking to pump some life into its brand with Shaq and Allen Iverson
Air Jordans have dominated the sneaker industry since before my birth, but those were not the first shoes that fascinated me. I thought the Reebok Pump was the coolest shoe in the world. I saw it on TV, then at Foot Locker, and one day one of my cousins walked into my grandparents wearing a pair. Th...

And on the seventh day, Jonathan Isaac created sneakers
Business is about seeing the marketplace before the consumer knows they need it, and then capitalizing. I’m actually pretty certain that’s why it’s called capitalism. Sure, I didn’t go to business school, I don’t have an MBA, but you know who else didn’t go to business school? LeBron James, Tracy Mc...

Steph Curry just solidified his place in sneaker infamy
I’m going to talk about Steph Curry in a negative light for the next 400 to 600 words, so all you super fans should just hop off now, or steal your backbone because the truth bombs are about to start flying like I got shot in the ass twice and am on a shitload of painkillers. The greatest shooter in...

Eastbay is gone and 400 Foot Lockers are closing — online sneaker shopping sucks
Shoes are a necessity. Sneaker culture is a way of life. But, we’re in a moment that’s making the purchasing of footwear really inconvenient. Weeks after the iconic Eastbay — a catalog that sold sneakers and athletic gear before transitioning to the internet — shut down, Foot Locker announced that i...

Eastbay brought the mall to your home
As an unemployed 12-year-old with homework, no driver’s license, and being required to ask a parent/guardian for permission to leave the home, shopping at the mall was a luxury....

Even when Mike Tomlin is joking, he stays on brand
Of course, no one is as ready for some football as Mike Tomlin. He isn’t simply employed as a football coach, he is the living embodiment of every person who has scolded someone for walking while on the field. ...

Oldest known game-worn Michael Jordan Nike’s sell for $1.5M
For all the sneakerheads out there, a top-of-the-line collector’s item just sold for close to $1.5 million in a Sotheby’s auction at Aria in Las Vegas. A pair of Michael Jordan’s game-worn Nike’s that he played in early in his rookie year — before the Air Jordan 1 sneakers were ready....

Ummm, Nike has a (Zion) shoe problem
Stop me if you’ve heard this one before. An uber-athletic basketball player blows through his Jordans during a televised game....

It's Time To Get Upset About Sneakers Again
Earlier this week, Nike pulled the release of what the Wall Street Journal described as “a U.S.A.-themed sneaker” that had been slated to be released on July 4. The sneakers, which featured the circa-1770 “Betsy Ross flag” on the heel of the shoe, were shipped to retailers and then recalled. “Nike h...

Jacob Wohl And Jack Burkman Wasted My Time, But On The Bright Side, They Wasted Theirs Too
Jack Burkman and Jacob Wohl have put their heads together and made an ass of themselves yet again. The Goofus and Goofus of right-wing outrage added to their overstuffed portfolio of unnecessary and unwanted press conferences with a soft-hitting expose on corruption in the college recruiting realm....

The Sports Media Is Doing Nike’s Damage Control For Free
Last night college basketball fans were treated to a comeback that, just a few weeks ago, seemed impossible. I’m talking, of course, about Nike shoes. We were all rooting for that scrappy little outfit out of Beaverton, Oregon, to overcome the odds, AMIRITE? Sure, Duke supernova Zion Williamson retu...

A Software Update Is Breaking Nike’s Expensive, Auto-Lacing Sneakers
Michael Rivera, now 17, has been a sneakerhead since he was a little kid. His mom, who goes by Tootie, saw an opportunity: Get straight A’s in school, she told him, and you can get a pair of sneakers....

Who's Killing The Soul Of Sneaker Culture?
PITTSBURGH — In East Liberty sits a store that never looks open. While nobody would ever admit it, it’s possible that this is a deliberate move. Tinted windows obscure the inside of the store until you’re up close, and those windows are adorned with decorative oak bars all giving the impression of a...

These New Basketball Sneakers Are Stupid
Five years ago I was in a gaggle of journalists on Nike’s campus. There must’ve been hundreds of us. It felt like overkill at the time. I struck up a conversation with a reporter from the Portland Business Journal, and he was just as mystified as I was. “Where’d they put you up?” he asked me. I told...

Spencer Dinwiddie Is A Refreshing Change Of Pace From The Standard Brandbot Athlete<em></em>
Nets guard Spencer Dinwiddie—who after a patchy early career just inked a three-year, $34 million extension with Brooklyn, and seems to be a generally hilarious dude—has a refreshing worldview on the brands. Mike Vorkunov of The Athletic wrote about the population of NBA players who navigate the le...

Why Kanye West’s Sneakers Aren’t Selling Out (Or: How I Ended Up With $900 Worth Of Yeezys)
I got the first email at 10:54 a.m. on a Friday....

I Did Not Buy 6,500 Pairs Of Nikes To Send To The Dump, But Thousands Of Idiots Think I Did
First off, let’s get something out of the way: I did not purchase $1.3 million dollars’ worth of Nike Air VaporMaxes (White/Varsity Purple/Metallic Silver/Aqua, size 9.5) with the intent of shipping them to the Glendale city dump....

What The Fuck Are Those?
Sneaker culture is an impenetrable and occasionally confusing fortress of young men and strong opinions; to the untrained eye, a sneaker is a sneaker is a sneaker. Today, though, I think it’s safe to say that these new LeBrons—designed by women, for women—are objectively hideous. ...

Wanna Show Off Your Favorite Sneakers?
This is your Master Course in sneaker care and cleaning....