What is this video? What does it even mean?

Ultimately, Nike realizes these questions doesn't matter. They just dropped some new #hotshit, and they're going to put said #hotshit on the feet of their athletes for no charge, and those athletes will invariably dribble and/or shoot and/or score, and people will buy the new, hot shoe-socks.


This isn't hot, though. These are shirseys, but for your feet. Fuck Nike, though, right? Let's just grab some Adidas cleats and—oh? What's that? Adidas has high top shoe-socks?

Adidas has high top shoe-socks.

[High Snobiety]