Sports News Without Fear, Favor or Compromise
Sports News Without Fear, Favor or Compromise
Illustration for article titled ESPN Sunday Baseball Earns Most Viewers Of The Season, Fails To Outdraw Lifetimes iArmy Wives/i. Sports TV Ratings, In Context.

A weekly feature wherein we contextualize TV ratings for national sports broadcasts. Data via Nielsen and Sports Business Journal's John Ourand. Viewership numbers represent approximate number of persons tuned to a given program; ratings share refers to the percentage of all households using a television who are turned into that program.

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Monday, July 2:
America's Got Talent (NBC): 10.4 million viewers
U.S. Olympic trials, swimming (NBC): 7.4 million viewers
The Bachelorette (ABC): 7.4 million viewers

Tuesday, July 3:
Rizzoli & Isles (TNT): 5.3 million viewers
Abismo de Pasion (Univision): 4.0 million viewers
Tour de France [tape delay, aired in primetime] (NBCSN): 326,000 viewers

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Wednesday, July 4:
Macy's 4th of July fireworks (NBC): 8.1 million viewers
Cine de las Estrellas [2012, en español] (TeleFutura): 860,000 viewers
Tour de France [live] (NBCSN): 356,000 viewers

Thursday, July 5:
No highly rated sporting events.

Friday, July 6:
No highly rated sporting events.

Saturday, July 7:
Fox Saturday Baseball [multiple games] (FOX): 3.7 million viewers
NASCAR Sprint Cup at Daytona (TNT): 5.4 million viewers; 735,000 viewers for simulcast on TruTV
Law & Order: SVU, rerun (NBC): 3.1 million viewers
MLS soccer, Colorado Rapids at Seattle Sounders (NBCSN): 151,000 viewers

Sunday, July 8:
Wimbledon, men's final (ESPN): 3.9 million viewers
Sunday Night Baseball, New York Yankees at Boston Red Sox (ESPN): 3.0 million viewers
Army Wives (Lifetime): 3.3 million viewers
MLS soccer, LA Galaxy at Chicago Fire (ESPN): 496,000 viewers

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