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The Jaguars Unveiled Another Set Of Silly New Uniforms Today
We were all so young back in—what—April 2009? The Jaguars unleashed a new array of uniforms back then, and they were "streamlined," teal and black. A later redesign added occasional gold accents. Today, the Jaguars unveiled new uniforms, also "streamlined," also teal and black with gold accents....
![Nike Turns Michael Kidd-Gilchrist And Other NCAA Hoop Stars Into Stock Photograph Models [Updated]](https://images.deadspin.com/tr:w-900/18hvrsd6y73fgjpg.jpg)
Nike Turns Michael Kidd-Gilchrist And Other NCAA Hoop Stars Into Stock Photograph Models [Updated]
Nike decided to celebrate Selection Sunday by tweeting out a series of stylish posters with dumb tag lines that were made for each team in the tournament. Here's one for the Middle Tennessee Blue Raiders:...

Nate Robinson Wore Nike Air Yeezy 2s In An NBA Game, For Some Reason
There are a few things that are bizarre about Nate Robinson's decision to wear Air Yeezy 2s during last night's Bulls-Spurs game. For one, those shoes are ridiculously expensive. Although they retail at $250, the demand for the shoes has become so high that they routinely fetch prices upwards of $2...

Oregon State Has New Uniforms, And One Fearsome Beaver
New uniforms! Nothing is more exciting than the first chance to purchase see new college uniforms, especially when they're the result of a two-year Nike overhaul for that "other" Oregon school. Oregon State unveiled the new look last night, so let's dive in....

Nike Gave Jabari Parker's High School Branded Apparel And That's OK
Grid, a weekly magazine in Chicago, noticed that the best public high schools for basketball in Chicago—a city where high school basketball gets foldout sections in newspapers and crowds pack the stands for big match-ups—wear a lot of Nike gear. Grid correctly assumed that most of those schools lack...

The New Air Jordans Look Super Dumb
Today, Nike unveiled its latest iteration of the Air Jordans. Those are the Air Jordan XX8s you see in the photo, and holy hell do they look stupid. Are you supposed to wear them with that weird outer casing zipped up or zipped down? Can you pull the real shoe out of the jacket thing and not have t...

A Full List Of The Brave, Brave Companies That Dropped Lance Armstrong Only After Nike Did
Here are the companies that, in the last 10 hours or so, have announced they will end, not renew, or otherwise quietly distance themselves from their endorsement deals with Lance Armstrong....

Let's All Take A Moment To Laugh At This Old Nike Commercial Featuring Lance Armstrong
This commercial came out in 2001, and it once was a chills-inducing spot that helped to build the legend of Lance Armstrong....

Nike Dumps Lance Armstrong In The Smarmiest Way Possible
In case you missed it earlier today, Lance Armstrong stepped down from his LiveStrong charity (but Rick Reilly says he's still an American treasure!), and Nike fired him with the following terse press release: ...

Nike's New NFL Uniforms Are Too Damn Tight: "It Looks Like You Ate A Small Baby"
It's got to be tough for NFL offensive linemen, whose entire vocation, at least more than any other position on the field, is dependent on how much they weigh. If you're skinny, you won't ever be an offensive lineman. It's their duty to stay as large as possible, for the sake of their livelihood. Pr...

Sign Of The Apocalypse
For nearly two decades now, Sports Illustrated has stirred the tea leaves to discern a weekly Sign of the Apocalypse. Deadspin salutes the magazine's ongoing effort to head off the end of times, but declines to quietly cede to SI the scoop on the biggest event in world history....

The NFL Will Fine Alex Smith For Wearing A San Francisco Giants Cap
Alex Smith grew up in La Mesa, outside San Diego, so it's not a surprise he used to wear a Padres cap at postgame press conferences. But Alex Smith used to be terrible, so something had to change. Last year, in the midst of a successful season, he switched to a Giants cap and used it as a good luck ...

<i>Game Of Thrones</i> House Sigils, As Re-Imagined By A Nike Designer
Darrin Crescenzi is a Portland-based graphic designer, and something of a go-to guy for Nike. He's responsible for, among other things, the Team USA Olympic jerseys, Nike's Livestrong campaign, and various logos and brandmarks going back half a decade. These are all corporate things that are hard fo...

Possible Reasons Why One Would Spend $315 On The New LeBron James Nikes
Maybe you've heard that Nike is releasing its new LeBron James-inspired shoes this fall, called the Nike LeBron X. The top-of-the-line pair will cost $315, which is approximately $275 more than I typically like spending on a pair of sneakers, but that's fine. I figure some folks out there will be ha...

Who Owns Team USA: Nike Wins The Olympic Gold Medal Count
It's been 20 years since the Dream Team's Michael Jordan, Charles Barkley, and Magic Johnson showed the world which loyalties truly matter at the Olympics, wrapping themselves in the American flag on the gold-medal podium to cover up the Reebok logo on their warmups. So here in 2012, the United Sta...

Not Content With Ruining NFL Jerseys, Now Nike Wants To Take Over Game Balls Too
Wilson makes NFL game balls. Good ol' Wilson. They're headquartered in Chicago. The footballs are made in Ohio. They make tennis stuff and baseball stuff, and they've been around since 1913, doing good ol' Wilson things. Oh, don't mind us, we're just humble Wilson, content with our leather balls-n-l...

Backward Nike Swooshes On NFL Uniforms: Wrong Or Stupid?
The preseason Jets-Bengals game was on in the bar Friday night, and while the endless five-yard outs thrown by the dynamic Jets offense made it feel as if we could have been watching anytime, there was one new glaring difference: the Nike logos on the uniform sleeves. They jumped out all the more be...

EBay Bidding On 215 Pairs Of Warren Sapp's Nikes Is Now At $16,500
As a "Young Person" who aspires to bring a sense of "flair" to his wardrobe, I own a bunch of colorful sneakers. Some of them are Air Jordans, though I find that Air Jordans generally give little bang for their buck. They're boxy and limited in their palettes. Elephant print is about as adventurous ...

Olympics Protect Their Sponsors By Covering Up Some White Seats At Old Trafford
Old Trafford, home of Manchester United, has been hosting some of the preliminary matches in Olympic soccer. That means the "Brand Exclusion Zone"—the desolate no-man's-land where only official sponsor's logos and products are allowed, and all others are physically barred—isn't limited to East Londo...

Instead Of Nike Gear, Egypt Gave Its Olympic Athletes Chinese Knockoffs
One of the most basic roles of a nation's Olympic committee is to outfit its athletes: clothes, bags, training gear, all that good stuff. Someone at the Egyptian Olympic Committee appears to have outsourced that responsibility to the lowest bidder, because all 117 Egyptian Olympians were given count...