sponsors - Sports News, Headlines & Highlights



NFL Sponsors Don't Want Their Ads Running During Ravens Or Vikings Games
We've said before that public opinion doesn't mean a damn thing to NFL owners as they decide Roger Goodell's future, only money. So they have to be a bit worried that some of their advertisers have specifically requested that their commercials not run during Ravens or Vikings game....


Darren Rovell's Proposed NFL Is A Hellscape Of In-Game Shilling
The future of football is a hash of overheard corporate gibberish, and of course it's Darren Rovell who conceived it for us....

MLB More Concerned With Pink Bat Sponsorships Than Umpires Fucking Up
For Mother's Day, MLB players sometimes use pink bats with the intent of bringing awareness to breast cancer. Jeff Passan of Yahoo Sports found that this season, the MLB struck an exclusive deal with the parent company of Louisville Slugger to make those bats....

Nike Gave Jabari Parker's High School Branded Apparel And That's OK
Grid, a weekly magazine in Chicago, noticed that the best public high schools for basketball in Chicago—a city where high school basketball gets foldout sections in newspapers and crowds pack the stands for big match-ups—wear a lot of Nike gear. Grid correctly assumed that most of those schools lack...

Lance Armstrong's Last, Sad Ride Will Be For Michelob Ultra
Lance Armstrong probably doesn't feel like a grand prize this week. But he is....

Who Owns Team USA: Nike Wins The Olympic Gold Medal Count
It's been 20 years since the Dream Team's Michael Jordan, Charles Barkley, and Magic Johnson showed the world which loyalties truly matter at the Olympics, wrapping themselves in the American flag on the gold-medal podium to cover up the Reebok logo on their warmups. So here in 2012, the United Sta...

Olympics Brand Police Not Happy About Athletes Humping With Unauthorized Condoms
As we've seen again and again (and again), the London Organising Committee of the Olympic and Paralympic Games (LOCOG) protects Olympic sponsors with the ferocity of a mother bear protecting its cubs. That extends to condoms: when Australian BMXer Caroline Buchanan tweeted this picture of "a bucket ...

Olympics Protect Their Sponsors By Covering Up Some White Seats At Old Trafford
Old Trafford, home of Manchester United, has been hosting some of the preliminary matches in Olympic soccer. That means the "Brand Exclusion Zone"—the desolate no-man's-land where only official sponsor's logos and products are allowed, and all others are physically barred—isn't limited to East Londo...

We Already Have Our First Olympic Brand Violator, And It Is Pepsi
With the Olympic sponsorship protection Gestapo cracking down even on the family of royalty, we're amazed that it took just an hour for an unapproved sponsor's logo to appear onscreen. (The Olympics started this morning, if you didn't know.)...

The Cleveland Cavaliers Really, <em>Really</em> Do Not Want To Be Associated With Rush Limbaugh Anymore
Sponsors have been fleeing Rush Limbaugh's radio program after last week's incident in which he called a birth control advocate a "slut" and a "prostitute."...

NASCAR Drivers Spent Yesterday's Daytona 500 Rain Delay Mentioning Their Sponsors As Much As Possible
This will surprise absolutely nobody familiar with the constant shilling for products and sponsors that takes place before, during, and after NASCAR races, but when slapped together back-to-back it's worth realizing that yesterday's eventual postponement of the Daytona 500 wasn't a lost cause for...