What Time Does 'What Time Does The Super Bowl Start?' Start?

Time is a social construct cooked up by humankind to impose some modicum of order onto an otherwise chaotic existence. But with that said, Super Bowl 52 will kick off this weekend. At some point. Who will win “the big game”? That’s not for me to say. What time does it start? Now there’s a good question.

Several of the web’s most prestigious sports destinations and also Bleacher Report have sought to answer this question, a mystery that has haunted the web since the Huffington Post struck SEO gold in 2011. Some of them even posted several reminders of the kickoff time, often on the same day. How helpful!

So what time does the race to inform and serve start? To the scorecard! Here’s a non-comprehensive chronology of “What Time Does The Super Bowl Start” posts:

SB Nation: December 31, 2017 - 12:00 p.m.

NJ.com: December 31, 2017 - 6:32 p.m.

SB Nation: January 1, 2018 - 8:15 a.m.

Bleacher Report: January 16, 2018 - 9:00 a.m.

Bleacher Report: January 18, 2018 - 8:00 a.m.

Syracuse.com: January 21, 2018 - 10:33 a.m.

Bleacher Report: January 21, 2018 - 9:39 p.m.

Athlon Sports: January 21, 2018 - 9:40 p.m.

Bleacher Report: January 21, 2018 - 9:43 p.m.

Bleacher Report: January 22, 2018 - 7:00 a.m.

Newsday: January 22, 2018 - 8:53 a.m.

Bleacher Report: January 22, 2018 - 10:00 a.m.

The Oregonian: January 22, 2018 - 11:06 a.m.

SEC Country: January 22, 2018 - 11:50 a.m.

Bleacher Report: January 24, 2018 - 7:00 a.m.

Daily Telegraph: January 24, 2018 - 7:56 a.m.

Sporting News: January 25, 2018 - 8:36 a.m.

The Oregonian: January 25, 2018 - 9:00 a.m.

Elite Daily: January 25, 2018 - 6:00 p.m.

Mirror: January 26, 2018 - 9:46 a.m.

Bleacher Report: January 26, 2018 - 10:00 a.m.

CBS Sports: January 26, 2018 - 10:09 a.m.

CBS Sports: January 26, 2018 - 12:00 p.m.

CBS Sports: January 26, 2018 - 1:00 p.m.

CBS Sports: January 26, 2018 - 2:13 p.m.

Bleacher Report: January 26, 2018 - 3:00 p.m.

Bleacher Report: January 27, 2018 - 7:00 a.m.

CBS Sports: January 28, 2018 - 1:14 p.m.

CBS Sports: January 28, 2018 - 1:19 p.m.

CBS Sports: January 28, 2018 - 1:56 p.m.

CBS Sports: January 28, 2018 - 1:58 p.m.

NJ.com: January 29, 2018 - 7:46 a.m.

The Oregonian: January 29, 2018 - 8:00 a.m.

SB Nation: January 29, 2018 - 8:00 a.m.

Bleacher Report: January 29, 2018 - 8:00 a.m.

Bleacher Report: January 29, 2018 - 10:00 a.m.

Bleacher Report: January 29, 2018 - 2:00 p.m.

Express: January 29, 2018 - 5:55 p.m.

CNET: January 30, 2018 - 7:00 a.m.

Bleacher Report: January 30, 2018 - 10:00 a.m.

Land Of 10: January 30, 2018 - 4:12 p.m.

Bleacher Report: January 31, 2018 - 10:00 a.m.

The Big Lead: January 31, 2018 - 4:42 p.m.

Bleacher Report: February 1, 2018 - 7:00 a.m.

Bleacher Report: February 1, 2018 - 9:00 a.m.

Bleacher Report: February 1, 2018 - 1:00 p.m.

The Verge: February 1, 2018 - 2:06 p.m.

CBS Sports: February 1, 2018 - 2:30 p.m.

CBS Sports: February 1, 2018 - 3:19 p.m.

CBS Sports: February 1, 2018 - 4:13 p.m.

CBS Sports: February 1, 2018 - 7:52 p.m.

NJ.com: February 2, 2018 - 6:14 a.m.

NJ.com: February 2, 2018 - 6:18 a.m.

Bleacher Report: February 2, 2018 - 7:00 a.m.

Bleacher Report: February 2, 2018 - 9:00 a.m.

Charlotte Observer: February 2, 2018 - 9:20 a.m.

CBS Sports: February 2, 2018 - 11:38 a.m.

Bleacher Report: February 2, 2018 - 12:00 p.m.

CBS Sports: February 2, 2018 - 12:35 p.m.

Sporting News: February 2, 2018 - 1:49 p.m.

US Weekly: February 2, 2018 - 1:53 p.m.

CBS Sports: February 2, 2018 - 3:21 p.m.

Deadspin: February 2, 2018 - 5:21 p.m.

This is a breaking news post, and we will update it as more information becomes available.