Everyone gets what posthuman ESPN sports business reporter Darren Rovell is all about by now. He passes on useless trivia, acts like a cock on Twitter, reminds us that the world is a dark, sad, and terrifying place, and serves as a pure conduit for any business looking to pass on a brand message to ESPN readers. You know this, but what you may not know is just what a hilariously pure conduit he is.
A week ago we noted an uncanny resemblance between a Rovell article (?) and an advertising campaign featuring Drew Brees. A review of other Rovell posts on ESPN.com from last week shows remarkable similarities between some of them and various publicly available press releases.