NFLPA's Labor Strategy Involves Liberal Use Of Twitter Hashtags

Today, all current and former NFL players received an email from NFLPA President Kevin Mawae, planning a day of solidarity on social networking sites tomorrow. @drMLKjr would be proud.

Dear NFL Player:

I want to make you aware of a very important online movement happening Tuesday, January 18th that requires your participation. Active and former NFL players across the league and your fans are participating in a #LETUSPLAY Day, which YOU need to be a part of. It will be an opportunity for players, past and present, to stand together with fans to help prevent the NFL Lockout. Here's how you can help:

· Donate your Facebook status by posting: "Today is LET US PLAY Day. Help NFL Players and Fans Block the Lockout. Visit NFLLockout.com and sign the Petition."

· Tweet the following: "Today is #LETUSPLAY Day. Help #NFL Players & Fans #BlocktheLockout. Visit NFLLockout.com and sign the Petition."

· Post about www.NFLLockout.com on your personal website and ask people to sign the Petition to Block the Lockout.

In addition, please be sure to follow these social media profiles:

Twitter Twitter.com/NFLLockout Twitter.com/NFLPA Twitter.com/DeSmithNFLPA Twitter.com/GeorgeAtallah

Facebook Facebook.com/NFLLockout Facebook.com/NFLPA

NFL Players Association www.NFLPlayers.com www.NFLLockout.com

Thanks so much for your help.

Sincerely,

Kevin Mawae NFLPA President