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Goodbye, Local Media. Hello, ESPN YourTown
Remember ESPNChicago, the synergtastic "local" website built to honor the Windy City and maybe make all the city's media outlets bow down in servitude to their Bristol masters? It worked! Oh....and you're next, Dallas! (Cue "Imperial March.")...
What Is Up With This ESPNChicago?
ESPN has launched a mini-site today that is devoted entirely to Chicago sports. The question is not "Why Chicago?", but rather "Why do we need a site like this at all?"...