Crown Coins sponsors GT World Challenge at Road America.
New GT-themed slot launching during race weekend.
Fans enjoy giveaways, influencers, and a hot lap prize.
Crown Coins Casino is shifting to a higher gear this summer. The sweepstakes gaming brand has officially been named the title sponsor of the revered GT World Challenge America event at Road America.
This event is slated for 15th to 17th August 2025. And with Crown Coins being a sponsor, it has been dubbed the Crown Coins GT World at Road America. With over 100 cars set to compete and the debut of an exciting GT-based slot lined up, fans are set for riveting action on and off the racing track.
Regular social media promotions. Over 700 top-tier slots on offer. Excellent free welcome bonus. Playthrough: 1x Bonus. T&Cs and 18+ apply
This partnership is special, as it merges two of the fastest-growing fan bases in the world: motorsports and virtual gaming.
As 100+ race cars across different series compete at the National Park of Speed during this weekend, Crown Coins Casino will release its latest slot title, named “Crown Coins GT World.”
Besides releasing a new slot, Crown Coins Casino has other things lined up in its trackside booth. They include:
Ben Joffer, the CEO of Crown Coins Casino, shared why its partnership with SRO America makes sense for both brands:
“Crown Coins Casino was built for moments like this, where fans, games, and adrenaline collide. Our partnership with SRO America celebrates that edge where digital excitement meets real-world racing. With Crown Coins GT World launching trackside, we’re not just letting fans play – we’re inviting them to be part of the action. One lucky fan will win a real hot lap in a GT race car, and everyone who stops by our booth gets a taste of the energy and fun we bring to the game. Just like in Crown Coins Casino, we’re here to play, celebrate, and take it to the next level.”
Regular social media promotions. Over 700 top-tier slots on offer. Excellent free welcome bonus. Playthrough: 1x Bonus. T&Cs and 18+ apply
Crown Coins Casino’s involvement with SRO America doesn’t end with Road America. The social gaming brand is also primed for the Indianapolis 8-Hour event that’ll happen at the Indianapolis Motor Speedway. This alignment shows Crown Coins Casino’s long-term strategy to strengthen ties with motorsports fans while expanding its reach in the United States of America.
CEO and President of SRO America, Greg Bill, said this about the collaboration between both brands:
“We’re thrilled to partner with Crown Coins Casino for this exciting new chapter. Their commitment to creating interactive fan-first experiences aligns perfectly with our mission to deliver world-class motorsport entertainment. We are always seeking new ways to determine how we can better connect with our audience, and this is an exceptional avenue to be exploring together.”
With so many promotions rolling out and Grand Touring cars with roaring engines ready to compete, Crown Coins Casino is set for a record-breaking August.
Just like I mentioned in our Crown Coins review, the site offers slots, table games, and live dealer titles without requiring players to make an initial purchase of GC bundles – an approach that allows it to operate in more US states than traditional online casinos.
Its recent collaboration with SRO America is part of a growing trend where social gaming brands align themselves with mainstream sports to tap into highly engaged fan bases. Similar moves have been seen with Stake.us partnering with UFC and Formula 1. These sponsorships not only boost visibility but also introduce sweepstakes gaming fans to another form of live sporting experiences.
The Crown Coins Casino GT World event at Road America is upon us. This won’t be just another race on the calendar. Rather, it’ll be one that gives a clear glimpse into the future of motorsports entertainment. By combining GT racing alongside digital gaming and interactive fan experiences, SRO America’s sponsorship deal with Crown Coins shows how motorsports can reach newer audiences while retaining its appeal.
Fans will connect to the action in more ways than one at this event. This could entail cheering from the stands, playing Crown Coins Casino’s new game, or getting set for a hot lap in a GT car. The race for fan engagement in the social gaming and motorsports world is in full swing, and everyone’s invited to the party!
Regular social media promotions. Over 700 top-tier slots on offer. Excellent free welcome bonus. Playthrough: 1x Bonus. T&Cs and 18+ apply
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