MSG Demands New Yorkers Get Emotional About Carmelo's Not-Really Homecoming

The New York Knicks will officially introduce Carmelo Anthony with a press conference at 5:00 p.m. today, and he'll suit up against the Bucks two hours later. The hype has been sufficiently hyped: a bargain StubHub ticket is currently about $170 for a Mezzanine Corner seat. Not to be left out, the official Madison Square Garden site has released its own digital welcome to Anthony, who lived in Red Hook, Brooklyn until he was 8 years old... and then moved to Baltimore. But this video here makes a solid effort at getting New Yorkers — probably feeling unstable with the sudden drops and leaps in temperature this past week and rather insecure following today's Deron Williams trade — to weep with joy and allegiance. A Brooklyn-ish boy come home to boost the Knicks. Take a Diddy hook, some out-of-context 'Melo quotes, a few Manhattan skyline shots, and you've got a promotional video. Your move, Prudential-Barclays Center.