Now we can all laugh about Bobby Bonilla Day
Baseball genius, indeed. credits: Mint Wireless With the Wilpons out of the picture in Queens, Bobby Bonilla Day has changed.
No longer is paying more than $1 million every July 1 to a guy who retired in 2001 something never to be talked about, a source of shame for owners who got involved in Bernie Madoff’s infamous Ponzi scheme and thought that the deferred money on a free-agent flop’s contract would simply be paid out of the interest they were earning on investments. Under Steve Cohen, it’s now a chance to look back and have a chuckle. The new owner, after all, is a legitimate billionaire, for whom Bonilla’s annual payout can be fished out from under a couch cushion.
In fact, the Mets have now turned it into a corporate partnership, bringing back Bonilla to introduce an Airbnb deal where fans have an opportunity to sleep over at the ballpark, in the lap of million-dollar luxury.
But it’s not just the Mets. In addition to cashing in the way he does every year, Bonilla has his own new endorsement, 20 years after his last major league game.
Playing off his famous contract, Bonilla is in two new ads for a cell service company, Mint Mobile, promoting a deal for a 25-year phone plan. Bonilla is billed as “Baseball Genius,” and says that his “secret” to looking so good at age 58 is “extremely long-term deals.”
In the second ad, Bonilla talks about the “hate mail” that he receives every year on July 1, and offers the phone plan as a sort of apology, calling it “the Bobby Bonilla deal of wireless.”
“So, we good?” Bonilla asks at the end.
For all the laughs that we’ve already gotten at the Mets’ expense over the years, we absolutely are. And now both the team and Bonilla are in on it. Welcome to the party, and happy Bobby Bonilla Day.
The Harbaugh Factor Has Changed Everything for the Giants
3 MLB Best Bets for Sunday’s Regular-Season Stretch Run
MLB’s Expanded Playoffs Have Ruined the NL Wild Card Race
There's Another Online Poker Cheating Scandal Going Viral
Saturday MLB Picks: Two AL Playoff Contenders Worth Backing
- Week 3 College Football Picks: Betting LSU-Ole Miss and Other Key Matchups
- UFC 331 Underdog Pick: Why Brunno Ferreira Can Upset Edmen Shahbazyan
- UFC 331 Line Movement: The Championship Rematch Completely Flipped
- UFC 331 Betting Splits: Where the Sharp Money Is Landing This Weekend
- Blue Jays vs. Rangers Friday Sept. 18 Best Bets, Props, Predictions
- The Chicago Cubs Are the Best World Series Future in Baseball
- MLB Thursday Best Bets: 3 Picks for the Playoff Race

