Serena Williams, husband bid on NFL flag football venture
Los Angeles Golf Club owners Alexis Ohanian and Serena Williams cheer for their team against the New York Golf Club during the TGL semifinal match at SoFi Center on March 17, 2025, in Palm Beach Gardens, Florida. Retired tennis great Serena Williams and her husband, Alexis Ohanian, have submitted a bid as potential investors to the NFL's planned pro flag football men's and women's leagues, Front Office Sports reported.
A league spokesperson confirmed the bid to the league's request for proposal. The bid comes on the heels of Williams' attendance at the NFL owners meetings last week as part of a panel conversation on women's sports.
FOS reported that the NFL is looking to invest in the leagues but have other partners operate them. The NFL eyes selling media rights for the leagues once they're operational.
Ten companies so far have approached the NFL about investing in the venture, per Sports Business Journal.
"It's clear that there's a lot of interest in a pro flag league," NFL commissioner Roger Goodell told reporters. "We've been getting bids on people who want to invest in that either financially or invest in the operations of that. So, we're hard at work, and I expect there'll be progress soon."
The deadline for submissions is this week. However, there's no timeline for launch of the leagues or franchise locations, per SBJ.
--Field Level Media
Cleveland Browns Need To Move on From Deshaun Watson Era
Duke’s Collapse vs UConn Adds to Troubling March Pattern
NBA Best Bets Today: Top Betting Picks for Monday March 30th
Why Illinois Is the Most Dangerous Team in the Final Four
Tiger Woods’ Legacy at a Crossroads After Latest DUI Arrest
- Top NBA Bets Today: Expert Picks for March 29 Slate
- UFC Seattle Predictions: Adesanya vs Pyfer Main Event Betting Picks and More
- Arizona vs Purdue Elite 8 March Madness Betting Picks, Prediction
- NBA Picks for March 27: Best Bets for Friday Night Slate
- Why St. John's Can Cover Sweet 16 Spread Against Duke
- MLB Best Betting Picks for Friday March 27th Slate
- Three Sweet 16 Teams To Avoid Betting in March Madness This Weekend

