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Reports: Price tag reaches $8M for Super Bowl LIX commercials
Fox Corp. has sold at least 10 commercials for Super Bowl LIX for $8 million apiece, multiple outlets reported Wednesday.,The price tag is said to be about $500,000 higher than last year, far exceeding the typical year-over-year increase of $100,000.,Fox announced in November that it had already sol...

MLS’s ‘New Normal’ Is a Bleak, Barren Field With Ads Plastered Everywhere
As the first American men’s league and the first league to actually bring to life the dog-in-a-burning-room meme, MLS hit the field last night. We didn’t know what it was before, other than a vague, bad idea, and it doesn’t feel like we have much more of an idea now....

Adam Schefter Doing Ads For An NFL Sponsor Is So Embarrassing
ESPN’s Adam Schefter is a reporter who reports on the NFL. That implies certain things, or at least it used to, namely that a reporter should not have a personal financial stake in the NFL, a business they ostensibly cover objectively, making more money. This seems uncontroversial to me, and for dec...

It's A Beer Commercial
Ahead of what could be Dwyane Wade’s final NBA home game tonight, a beer company released an advertisement highlighting the Miami Heat player and his generosity. Wade and his wife Gabrielle Union are well-known for their charitable work and activism: The basketball player has established a college s...

The One Ingredient Missing From This Disgusting Hot Dog Is <i>Sports Illustrated</i>'s Integrity
Sports Illustrated may no longer be the revered repository for serious, well-composed, compelling sports writing and photography it once was during the glory days of yore, but that doesn’t mean the shop is no longer an innovator. Careful readers of the publication’s print and online offerings have i...

Report: Dumb Beer Ad Phrase Not Specifically Banned From The Masters
The dumb beer ad phrase, a corporate slogan the utterance of which will for sure get you kicked out of my household, even if you are my own mother, may not have actually been banned at this year’s Masters, according to an investigation by Dan Wetzel and Jay Busbee of Yahoo Sports:...

Report: Dumb Beer Ad Phrase Banned From The Masters
There’s a buzz around this year’s Masters. Tiger Woods is back. “This might be the wildest year in Masters history,” CBS Sports reports. But the biggest news out of Augusta National this week is this: A popular, stupid beer catchphrase has been banned....

New NHL Jerseys Are Leaking
With Adidas taking over the contract for NHL uniforms from Reebok, that means redesigns for everyone. Any major redesigns? Officially, we’ll all have to wait until tonight to find out. The jersey unveiling party is taking place in Las Vegas starting at 8 p.m. Eastern, with the reveal of the Vegas Go...

What's Black And White And Red All Over? This Weak Shit
Today the Brooklyn Nets announced that they’ll start the season with a resounding L:...

You Don't Have To Write This Shit If They're Not Paying You To
Over at Sports Illustrated, you can read an article about Tom Brady’s new line of sleepwear for A Company That Makes Stretchy Workout Stuff. The article contains the following lines:...

Peyton Manning's Hairline Is A Lie
Eagle-eyed reader Jim writes in that an ad campaign on ESPN.com features multiple Peyton Manning hairlines scattered amongst inane takes by Stephen A. Smith and fantasy football promotions. The former NFL QB is shilling for some brand you’ve never heard of, and when we checked for ourselves we found...

The Human Highlight Shill
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Report: NBA Inching Closer To Ads On Jerseys
Everybody knows it’s not a matter of if, but when, the NBA decides to put ads on jerseys. According to a report from ESPN, that when could be soon: the 2017-18 season, when the NBA’s new jersey deal with Nike kicks in. ...

Now Is Not The Time, Pepsi
Promoted tweets are never good, but they’re especially bad... here....

A More Honest Version Of Ben Carson's Rap Campaign Ad
As we noted earlier today, Republican presidential candidate Dr. Ben Carson has a rap campaign ad. We found the ad lacking a bit in some of the neurosurgeon’s more intellectual observations, though, and so we made him a new version....

The New Trailer For <i>Star Wars: The Force Awakens</i> Is Here For You To Watch
Disney interrupted your Monday Night Football halftime show on ESPN to air this new trailer for the upcoming Star Wars: The Force Awakens movie. They ran ads for the ad, and now the ad is finally here. Enjoy this ad, especially considering that its existence reduced your exposure to Chris Berman....

Lance Berkman Cites Random Men In Women's Bathrooms As Reason To Keep Discriminating
On Nov. 3, the city of Houston will vote on Proposition 1, an ordinance which would protect Houston residents from discrimination in work, public spaces, or housing. Retired MLBer Lance Berkman is against it because he doesn’t want men in women’s bathrooms. That’s not a joke. Watch the ad, paid for ...

This Kevin Garnett/Stephon Marbury Ad For <i>ESPN The Mag</i> Was Good
On the occasion of, I don't know, Kevin Garnett returning to Minnesota (okay, not really, it's because reader Chris emailed us to remind us of its existence), watch this 1998 commercial for the launch of ESPN The Magazine, featuring KG and then-Wolves teammate Stephon Marbury....

I Can't Stop Watching This Psycho Local Ad About Heroin
This advertisement is an attempt to warn viewers of the dangers of heroin, and it aired during the second local break of tonight's Super Bowl broadcast in St. Louis. The Drug War fails again; this ad makes me want heroin really bad right now. Anybody else?...