Danny Woodhead Doesn't Know Danny Woodhead Personally But Thinks "He's A Likable Guy"

Setting aside my disdain of corporate gimmicks for a moment — like, say, the sickening PR blood-orgy called "Undercover Boss" — this sporting-goods store/sneaker-company mashup that puts Patriots RB Danny Woodhead to work hawking his jersey is rather-OK fare.

(HT Darrell Rovell, via BSnO)