How To Pronounce "Sochi," Site Of The Winter Olympics
Craggs and I were in a cab yesterday, half-listening to a Cabvision video of some random Olympic skier talking about Sochi. She pronounced it Sach-ee, like Versace, and we spent the next several minutes wondering if we had been mispronouncing it all along. It seemed possible, after all. Russian as a language is basically an audible frown and a mouth full of soapstone.
So I looked it up:
\ˈsō-chē\
It's "so" and "chee." Stress the first syllable. Here's a computer saying it. And here it is from the official announcement.
So there, don't let anyone tell you any different. And people will tell you different, because it's a hard word and our national reading scores are piss poor and hard-or-soft-vowel-sound-in-a-foreign-language is just the worst. Even the participants are confused. But not you, because now you know.
NBA Best Bets: Expert Picks for Tuesday’s Playoff Action
Top Remaining Veterans Teams Should Target After NFL Draft
Why Top NBA Draft Prospects Aren’t Guaranteed Stars
Top Quarterbacks to Watch for the 2027 NFL Draft
Three Teams That Screwed Up 2026 NFL Draft
- UFC Vegas 116 Best Bets: Full Card Picks, Props, and Betting Predictions
- Best Betting Picks for Saturday’s NBA Playoff Matchups
- Friday NBA Picks & Predictions: Best Bets for April 24 Playoff Slate
- MLB Best Bets Today: Strikeout Props and Total Plays to Target
- NBA Playoffs Betting Picks: Game 3 Predictions & Best Bets
- NBA Playoff Picks: Rockets vs Lakers & Spurs vs Blazers Best Bets
- MLB Betting Picks Today: Two Expert Picks for Tuesday’s Slate

