Mikaela Shiffrin joins NWSL Denver's ownership group
Mar 27, 2025; Sun Valley, ID, USA; Race winner Mikaela Shiffrin of the United States celebrates on the podium after winning the slalom alpine skiing race in the 2025 FIS Ski World Cup at Sun Valley. Mandatory Credit: Michael Madrid-Imagn Images Skiing star and Colorado native Mikaela Shiffrin has joined the ownership group of Denver's expansion team in the National Women's Soccer League.
"I'm beyond thrilled to join the ownership group of Denver NWSL and support something so meaningful in the community I call home," Shiffrin, 30, said in a statement released Tuesday.
The two-time Olympic gold medalist and five-time overall World Cup champion is the most decorated Alpine skier in history with 101 career World Cup victories.
The NWSL chose Denver as its 16th team in January. Owners of the still-unnamed franchise paid a $110 million expansion fee and will begin play in 2026.
"Mikaela's commitment to excellence, her global impact, and her deep Colorado roots make her a perfect addition to our ownership group," team controlling owner Rob Cohen said. "We're building a club with purpose, and having Mikaela's vision and voice in that journey will be invaluable."
Shiffrin, who was born in Vail, Colo., won gold medals in slalom at the 2014 Winter Games in Sochi and in the giant slalom four years later in Pyeongchang.
"The sport culture in Colorado is rich and deep, and -- most notably -- the growth of women's sports is one of the most exciting movements in our culture today," Shiffrin said.
"To be part of it, and to help bring professional women's soccer to Colorado, is not only an incredible investment opportunity -- but it is both an honor and a joy."
Lindsey Vonn, Shiffrin's former Olympic teammate, is an investor in the NWSL's Utah Royals FC.
--Field Level Media
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