Cowboys ($13B) top Forbes' list, average team worth $7.1B

Field Level Media|published: Thu 28th August, 13:12 2025

Aug 16, 2025; Arlington, Texas, USA; Dallas Cowboys owner Jerry Jones (left) looks on before the game against the Baltimore Ravens at AT&T Stadium. Mandatory Credit: Jerome Miron-Imagn Images

The Dallas Cowboys are the most valuable NFL team for a 19th consecutive year, according to the annual list published by Forbes on Thursday.

The Cowboys have a record valuation of $13 billion. That serves as a 29-percent increase from last August when "America's Team" became the first pro sports club to reach the $10 billion mark.

Sportico valued the Cowboys at $12.8 billion earlier this month.

On a broader scale, the NFL's 32 teams are worth an average of $7.1 billion, according to Forbes. That represents a 25 percent increase from last year.

The Cowboys have an estimated 2024 revenue of $1.234 billion while posting an operating income of $629 million.

Jerry Jones' club, however, has company in terms of other teams that have eclipsed the $10 billion valuation. The Los Angeles Rams ($10.5 billion) and the New York Giants ($10.1 billion) have now reached the mark.

The New England Patriots ($9 billion) and San Francisco 49ers ($8.6 billion) round out the top 5, just ahead of the reigning Super Bowl champion Philadelphia Eagles (8.5 billion).

The Jacksonville Jaguars ($5.6 billion), Arizona Cardinals ($5.5 billion), Detroit Lions ($5.4 billion), New Orleans Saints ($5.3 billion) and Cincinnati Bengals ($5.25 billion) bring up the rear.

--Field Level Media

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