NBA Finals ticket prices continue to plunge ahead of Game 4

Ticket prices for NBA Finals games continue to plummet with the get-in price ahead of Game 4 between the Knicks and San Antpnio Spurs dropping to $3,898 hours before the Wednesday night contest at Madison Square Garden in New York.

The get-in cost for the Knicks' second home game of the series had skyrocketed to nearly $13,500 before New York's loss in Game 3 on Monday. But the defeat means the Knicks can no longer sweep the series, which will extend to at least Game 5 in San Antonio.

That led to a drop in Game 4 get-in prices to $4,025 by Tuesday. The trend continued on Wednesday with the three-day average for the game now down 66% to $3,898, according to ticket tracking service TicketData.

And for the first time in the series, the three-day average for all remaining potential games have seen a decline -- and now all are in double-digit decreases.

NBA FINALS GET-IN PRICES*

Game 4 -- New York: $3,898 (down 66% past three days)

Game 5 -- San Antonio: $1,414 (down 24%)

Game 6 -- New York: $9,262 (down 19%)

Game 7 -- San Antonio: $3,549 (down 18%)

*Source: TicketData

The soonest the Knicks could clinch their first NBA title in more than a half century is Game 5, which has the lowest get-in price among the remaining potential games. Should the series return to New York for Game 6, the get-in price has dropped below $10,000 for the first time since New York won Game 1 in San Antonio, but still remains by far the most expensive at $9,262.

For comparison, the past two Super Bowls had day-of-game get-in prices of $2,002 in 2025 and $3,251 this year. The average Super Bowl get-in price since the end of the COVID-19 pandemic has been $3,914, according to TicketData.

Outside of the World Cup and the Stanley Cup Final, the next-most expensive sporting event through the end of the year currently is UFC 329. The card featuring the return of Conor McGregor against Max Holloway currently has a get-in price of $1,369 and is set for July 11 in Las Vegas.

The Knicks opened the series as significant underdogs, but flipped to -140 favorites at BetMGM following their Game 1 victory. Now ahead 2-1 with up to two more games at home, New York is still the -185 favorite compared to San Antonio at +155.

--Field Level Media